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    May Meeting _ Stop Wandering: Recruit with Map and Plan

    Date: May 20, 2014, 11:15am – 1:00pm
    Meyer's Lake Ballroom
    3218 Parkway St.
    NW Canton, Ohio 44708
    $20.00 Members $25.00 Non-Members $10.00 SCHRA Students
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    Topic: Stop Wandering: Recruit with Map and Plan

    Speaker: Katherine Burick, The Interview Doc

    It is easier than ever to find passive and active candidates. You would think this buyer’s market would be great for talent acquisition. However both business and candidates report dissatisfaction.

    Leaders still see talent and leadership shortages. Turnover, especially first year turnover, is going up. Current workers are looking for jobs at unprecedented rates. Candidates still report frustration with the job search process.

    This presents a conundrum on all sides. Human resource professionals are right in the middle. We often coordinate recruiting and provide training for hiring managers. Candidates interacting with human resources draw conclusions about the company that undermine branding efforts. Something is amiss.

    Both candidates and companies are having trouble finding the right matches because they go at the process in a haphazard manner. Unless and until we stop wandering and recruit with a map and plan the mismatch will continue costing companies and candidates time, effort, and money.

    This requires a strategic solution. HR can take a strategic lead to create a recruitment plan that lands the right candidate for the job.

    At the end of this session participants will be able to:

    1. Realize you can’t wing the process of finding the right candidate or finding the right position. You need a plan.
    2. Companies and candidates need similar kinds of plans that start with a real analysis of what is wanted
    3. Create their own search marketing plan to  take purposeful action more likely to bring the result they seek


    Katherine Burik is an energetic and creative leader. She offers candidates and companies a better way to organize job search and improve interviewing skills to achieve long term career and talent development goals. Her frustration with the candidates she saw and the talent development process in general while a human resource executive led her to found The Interview Doctor with her business partner, Dan Toussant.

    At The Interview Doctor, Katherine coaches candidates who are looking for jobs and companies looking to improve talent about how to organize the job search, interview better, and get the job or candidate they want. The processes are similar. She speaks frequently to groups about career development and successful job search techniques. Katherine blogs about the job search process at The Interview Doctor blog,

    Dan and Katherine, business partners in The Interview Doctor, recently published Job Search Marketing Plan and Resumes 3.0, part of The Job Seeker Manifesto series, available now at Amazon, Apple, and Barnes & Noble. The third book, Tell Me About Yourself… will be published in 2014.

    Menu: Beef tips with Mashed potatoes, salad and Brownies


    This program has been approved for 1.0 (General) recertification credit hours toward PHR, SPHR and GPHR recertification through the HR Certification Institute. The use of this seal is not an endorsement by the HR Certification Institute of the quality of the program. It means that this program has met the HR Certification Institute's criteria to be pre-approved for recertification credit